“I’ve had to learn more in the past six months about blockchain and cryptocurrency than I learned about it in the entire decade before that,” said CEO Adam Aron.
For now, the move would allow customers to buy tickets and concessions online using bitcoin for all of AMC’s US theaters. Aron said that “since we had to do the IT programming to accept bitcoin anyway, we are simultaneously writing the code right now to accept Apple Pay and Google Pay for online purchases at our US theaters also.”
Investors cheered the news. AMC shares jumped 5.3% in after-hours trading. Bitcoin was up 5.5% Monday night from a day earlier.
As cryptocurrencies become more mainstream, a growing number of companies are exploring how to incorporate them in their businesses.
Musk had disclosed at the time that two of his companies — Tesla and SpaceX — both owned bitcoin, while Dorsey said that the cryptocurrency could become a major part of Twitter’s strategy going forward.
“We believe the future will be built on new technologies that enable modern, fast and inexpensive payments, and hope to bring that future to Amazon customers as soon as possible.”